Style to Last
Bee’s Wrap is the only food preservation wrap as fashionable as it is functional. The cloth-based, reusable wraps are akin to protective clothing, and the brightly colored patterns make packing snacks almost as fun as eating them.
AD Partner / Illustrator: Holly Edmiston ; CW/AD Partner: Me
Featured in SPIT polish New Creative Review.
(Scroll to the bottom to enjoy some fun facts about this campaign.)
Fun Facts:
The produce originally had faces, but our classmates felt uncomfortable that celery looked hotter than them.
This idea was born after I ran into my roommate’s room at 4:00AM and said, “Hear me out... We give the celery jackets.”
He still brings this up.